Oct 30th, 2008 by billinman
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- - “This is our largest investment in China in the nearly 30 years we have been doing business here, and it is consistent with our broader global strategy of investing in high-growth developing markets,” said PepsiCo Chairman and Chief Executive Indra Nooyi.
Bill Inman (www.billinman.com) - Why start and execute a global strategy? Click on the following link to see the benefits (from QuickMBA.com) - http://www.quickmba.com/strategy/global/
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Wall Street ends awful month with a rally
Friday’s close rounds off worst month for the market in decades
The stock market closed out a horrendous October, its worst month in 21
years, with a big advance Friday as more investors took chances on
stocks turned into bargains by waves of intense selling. Bill Inman (www.billinman.com) - Finding the opportunity in this downturn is where fortunes (corporate and personal) are made.
Has your company reviewed how it can shift to take advantage of the new
financial mindset or is it waiting to see "how things turn out."
James F. Bymes (Former Supreme Court Judge and Secretary of State) said: Too many people are thinking of security instead of opportunity. They seem to be more afraid of life than death.
- - Consumer spending accounts for two-thirds of total US economic activity.
Bill Inman (www.billinman.com) - Strategy Question: How can we adjust our businesses strategies to account for the fact that the heavy consumerism in the U.S. is likely to be significantly reduced in the next few years as our economy shifts?
- - "Email marketing has the highest return on
investment across all advertising mediums - $15.50 return on every $1
spent," said Ryan Allis, CEO of iContact. "In
a down economy it makes fiscal sense for small businesses to stay in
touch with current and potential customers in a cost-effective way."
Are you tracking your marketing return on every dollar spent? In this economy every dollar counts, if not, start today.
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According to coauthor Nicolas Kachaner, a senior partner in BCG's
Paris office, "Faced with increasingly changeable markets, executives
are not abandoning strategy and long-term thinking. On the contrary,
they are embracing new strategy-development approaches that help them
not only to see new opportunities sooner but also to seize them more
decisively."
The report finds that more and more, companies are taking distinctly
different approaches to strategizing for the long, medium, and short
terms. When thinking long term (five or more years out), a broadly
shared strategic vision of possible "futures" and the company's ideal
position in each is the goal. In the medium term (three to five years
out), the goal is a business plan that describes the investments and
moves required to realize and create value from the strategic vision.
And in the short term, the objective is to ensure consistency and
make smart tradeoffs between the business plan and budgetary
realities.
Successful companies do not panic in times of challenge. Rather they work SMARTER and get more from what they already have.
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